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Justina Zhang

Senior Partner, TransAsia Lawyers

Beijing, China

whzhang@transasialawyers.com

About me

Justina has solid experiences on legal service for internet, high-tech and media industry . Her in-depth knowledge of the industry and deep practice allows her to provide efficient and practical legal advice on complex business transactions in multiple fields for start-ups, unicorns, listed companies, other enterprises and entrepreneurs. Justina provides domestic and multinational companies with comprehensive legal services for private financing, mergers & acquisitions, market entry and regulatory compliance, structuring, IPOs and debt issuance, cybersecurity and data privacy protection, advertising and intellectual property protection issues. Justina is named as one of the Top 15 Female Lawyers in China by the Asian Legal Business (ALB) in 2018 and A-List lawyers by China Business Law Journal(2022). Justina acted as lead PRC counsel for several projects that were awarded and acclaimed as the "Deal of the Year" by Asia Legal Business, China Business Law Journal, and China Law and Practice, among others.

China’s PI Certification for Cross-border Data Transfer: What You Need to Know

31 Mar, 2023

China’s PI Certification for Cross-border Data Transfer: What You Need to Know

By Justina Zhang

Compliance with requirements on cross-border data transfers has become increasingly important for businesses operating in China. The...

China New Internet Advertising Regulation-What Do You Need to Know

27 Mar, 2023

China New Internet Advertising Regulation-What Do You Need to Know

By Justina Zhang

On February 25, 2023, the State Administration for Market Regulation released the Measures for the Administration of Internet Advertising...

SAMR Published Final Guidance for the Use of Superlative Adjectives in Advertising

22 Mar, 2023

SAMR Published Final Guidance for the Use of Superlative Adjectives in Advertising

By Justina Zhang

In February 2023, the State Administration of Market Regulations published its final Guidance for the Use of Superlative Adjectives in...

China SCC Released- The Last Piece of the Puzzle in the Regulatory Framework for Cross-Border Data Transfers

08 Mar, 2023

China SCC Released- The Last Piece of the Puzzle in the Regulatory Framework for Cross-Border Data Transfers

By Justina Zhang

On February 22, 2023, China's Cybersecurity Administration (“CAC”) released the final version of the China SCC - the Measures for the...

First Cases of Security Assessment Approval for Outbound Data Transfers in China

20 Feb, 2023

First Cases of Security Assessment Approval for Outbound Data Transfers in China

By Justina Zhang

On July 7, 2022, the Cybersecurity Administration of China ("CAC") issued the Measures for Security Assessment for Cross-Border Data...

China Releases Guidance on Security Review of Cross-Border Data Transfers

20 Dec, 2022

China Releases Guidance on Security Review of Cross-Border Data Transfers

By Justina Zhang

Background On July 7, 2022, China’s Cybersecurity Administration ("CAC") released long-waited regulations for the management of...

SAMR Seeks Public Comments on Its Guidance for the Use of Superlative Adjectives in Advertising

08 Dec, 2022

SAMR Seeks Public Comments on Its Guidance for the Use of Superlative Adjectives in Advertising

By Justina Zhang

Background The China Advertising Law is known for prohibiting the use of superlative adjectives such as “the highest”, “the best” or...

China Issues Its First Guidelines on Celebrity Endorsements

28 Nov, 2022

China Issues Its First Guidelines on Celebrity Endorsements

By Justina Zhang

The legal environment and potential liabilities for celebrity endorsements in China are getting tougher. Five months after Chinese...

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