Pick up a bottle of Royal Challenge whisky and the label tells you exactly what you're buying: a rich blend of Indian grain spirit and...
Influencer advertising is now a central part of India’s advertising ecosystem. As influencers increasingly become the face of commercial...
Introduction “100% Pure” sounds reassuring. For a consumer, it may suggest that a product is natural, completely pure and free from...
Recent enforcement action in India suggests that food and beverage regulators are taking an increasingly literal approach to prominent...
The advertising landscape in India is no stranger to bold claims and ambitious creativity, but 2024 marked a turning point—a year when...
Zee Entertainment Enterprises, one of the biggest entertainment houses in India, filed a lawsuit at the Delhi High Court against Nykaa...
On April 22, 2026, the Ministry of Electronics and Information Technology quietly published an extraordinary Gazette notification that...
When the Label Lies: India’s Supreme Court Takes on Deceptive Alcohol Packaging India’s Supreme Court fired a significant warning shot...
Introduction Imagine a popular FMCG brand launching a campaign featuring a beloved Bollywood character — without asking anyone’s...
In the high-stakes world of Indian ed-tech, the promise of "early excellence" has always been a powerful marketing lever. However, a...
On 10 February 2026, the Ministry of Electronics and Information Technology (MeitY) formally notified the Information Technology...
Overview The Advertising Standards Council of India (ASCI) has released draft guidelines requiring brands to disclose the use of...
The Global Advertising Lawyers Alliance will be hosting a webinar, "Asia Pacific Advertising Law Year in Review," on Thursday, October...
Introduction The Indian government has officially withdrawn the 6% Equalisation Levy (EL)—commonly known as the "Google Tax"—which was...
On March 17, 2025, the Bar Council of India (BCI) issued a strong rebuke to what it called a disturbing rise in unethical legal...
On January 20, 2023, the Department of Consumer Affairs of India released new rules for influencers called, “Endorsement Know Hows”...