In the high-stakes world of Indian ed-tech, the promise of "early excellence" has always been a powerful marketing lever. However, a...
On 10 February 2026, the Ministry of Electronics and Information Technology (MeitY) formally notified the Information Technology...
The advertising landscape in India is no stranger to bold claims and ambitious creativity, but 2024 marked a turning point—a year when...
Introduction The Indian government has officially withdrawn the 6% Equalisation Levy (EL)—commonly known as the "Google Tax"—which was...
On March 17, 2025, the Bar Council of India (BCI) issued a strong rebuke to what it called a disturbing rise in unethical legal...
The Global Advertising Lawyers Alliance will be hosting a webinar, "Asia Pacific Advertising Law Year in Review," on Thursday, October...
On January 20, 2023, the Department of Consumer Affairs of India released new rules for influencers called, “Endorsement Know Hows”...
Introduction In a recent judgment (MAHENDRA TRIPATHI v. THE STATE OF MADHYA PRADESH [1]), the High Court of Madhya Pradesh ruled that a...
Recently, the Department of Consumer Affairs along with the Department and Bureau of Indian Standards (BIS), announced a framework titled...
With the aim of making the social media intermediaries accountable to ensure a secure, credible and dependable internet, and to make...
In one of our previous blogs, “Covid-19 and Online Gaming in India”, the Guidelines issued by the Advertising Standards Council of India...
In the previous two parts of this Article, we have discussed the provisions of the Guidelines for Prevention of Misleading Advertisements...
Continuing from Part 1 where we introduced the Guidelines and discussed bait advertising, surrogate advertising, and free claim...
On June 9, 2022, the Central Consumer Protection Authority (CCPA) of India issued Guidelines for Prevention of Misleading Advertisements...
Even before the advent of the Covid-19 pandemic, a majority of Indian households had begun to prefer shopping for products online instead...
Recently, the Advertising Standards Council of India (ASCI) undertook an exceptional step of suspending two offensive advertisements for...