5/14/2026 9:57:19 PM Zee v. Nykaa (India): What Every Brand and Their Counsel Needs to Know About Music on Instagram By Sharad Vadehra Aakriti Vadehra Zee Entertainment Enterprises, one of the biggest entertainment houses in India, filed a lawsuit at the Delhi High Court against Nykaa...
4/27/2026 8:43:22 AM India's Online Gaming Rulebook Has Arrived — But the Game Is Far From Over By Sharad Vadehra Aakriti Vadehra On April 22, 2026, the Ministry of Electronics and Information Technology quietly published an extraordinary Gazette notification that...
4/15/2026 1:56:13 PM When Brands Borrow Bollywood: The Legal Risks of Using Movie Characters in Advertising By Sharad Vadehra Aakriti Vadehra Introduction Imagine a popular FMCG brand launching a campaign featuring a beloved Bollywood character — without asking anyone’s...
1/24/2025 6:06:47 PM India’s Ad Law Wrap 2024 By Sharad Vadehra Kanu Priya Aakriti Vadehra The advertising landscape in India is no stranger to bold claims and ambitious creativity, but 2024 marked a turning point—a year when...
3/6/2026 2:51:37 PM Milestones or Myth? India’s CCPA Cracks Down on ‘Superstar’ Baby Claims By Sharad Vadehra In the high-stakes world of Indian ed-tech, the promise of "early excellence" has always been a powerful marketing lever. However, a...
2/17/2026 3:58:36 PM India’s 2026 IT Rules Amendment: Regulating AI-Generated Content and Accelerating Compliance By Sharad Vadehra Aakriti Vadehra On 10 February 2026, the Ministry of Electronics and Information Technology (MeitY) formally notified the Information Technology...
5/31/2023 3:29:12 PM You're Invited: "Hot Topics in Global Environmental Marketing" Webinar By Jeff Greenbaum On July 13th, the Practicing Law Institute will be hosting a webinar, "Hot Topics in Global Environmental Marketing." The webinar, which...
4/16/2024 8:50:45 PM ICYMI - GALA Releases Videos of Global Advertising Law Conference By Jeff Greenbaum The Global Advertising Lawyers Alliance just released recordings of the sessions from the recent 6th Annual GALA Global Advertising Law...
2/13/2024 1:35:46 PM You're Invited: "6th Annual Global Advertising Law Conference" By Jeff Greenbaum On March 13th, the Global Advertising Lawyers Alliance will be hosting its “6th Annual Global Advertising Law Conference.” The half-day...
4/8/2025 1:54:15 PM India Scraps 6% Equalisation Levy ("Google Tax") on Online Ads By Sharad Vadehra Aakriti Vadehra Introduction The Indian government has officially withdrawn the 6% Equalisation Levy (EL)—commonly known as the "Google Tax"—which was...
3/26/2025 3:37:21 PM Bar Council of India Cracks Down on Legal Advertising and Influencer Culture By Sharad Vadehra Aakriti Vadehra On March 17, 2025, the Bar Council of India (BCI) issued a strong rebuke to what it called a disturbing rise in unethical legal...
6/6/2024 10:53:04 PM Self-Declaration Certificates for Advertisers now Mandatory in India By Sharad Vadehra Aakriti Vadehra The Supreme Court of India, in a significant ruling dated May 7, 2024, has mandated that all advertisers must submit a self-declaration...
5/23/2024 2:24:06 PM Comparative Advertising in India: Beiersdorf AG v. Hindustan Unilever Limited By Sharad Vadehra Aakriti Vadehra The High Court of Delhi on May 9, 2024, in Beiersdorf AG v. Hindustan Unilever Limited (HUL) [1], extensively examined the principles and...
5/10/2024 4:22:30 PM Riding the Wave: A Look at Moment Marketing in India and Its Legal Landscape By Sharad Vadehra Aakriti Vadehra Moment marketing, the art of capitalizing on real-time trends and events to create engaging content, has become a popular strategy for...
9/2/2025 1:27:12 PM Bollywood’s Shah Rukh Khan and Deepika Padukone Booked for Endorsing Hyundai Car By Sharad Vadehra Kanu Priya Aakriti Vadehra A magistrate’s court in Rajasthan, India recently directed the registration of a First Information Report (FIR) against Hyundai Motor...
8/26/2025 3:25:33 PM India’s Promotion and Regulation of Online Gaming Bill, 2025 By Sharad Vadehra Aakriti Vadehra Kanu Priya India’s Promotion and Regulation of Online Gaming Bill, 2025 Both the lower and upper houses of parliament, the Lok Sabha and the Rajya...