6/9/2026 2:05:38 PM What information must appear in social media ads? New ASA research provides some guidance. By Brinsley Dresden Geraint Lloyd-Taylor Rebecca Moore Ella Nawaro +1 more... Show less One of the most common regulatory challenges faced by advertisers is whether their online ads have omitted material information or only...
6/3/2026 10:37:07 AM Like a seagull on the esplanade, the ASA dumps on Brighton Council from a great height. By Brinsley Dresden Geraint Lloyd-Taylor Rebecca Moore The Advertising Standards Authority’s ruling against Brighton & Hove City Council concerning a digital poster campaign about the dangers...
5/31/2026 9:17:07 AM Clinically Proven? Prove It. By Brinsley Dresden The phrase "clinically proven" is one of the most powerful claims in a beauty marketer's ‘Arsenal’*. It sounds scientific, authoritative,...
5/30/2026 11:01:07 AM What’s Gary Neville got that Thierry Henry hasn't? Yoof appeal! By Brinsley Dresden On 27 May 2026, the Advertising Standards Authority published two gambling advertising rulings on the same day, one of which involved a...
2/23/2026 7:27:36 PM Victims of finfluencers short-changed by paltry fines for unauthorised financial ads. By Brinsley Dresden Wendy Saunders Geraint Lloyd-Taylor Helen Hart +1 more... Show less In September last year, we wrote about the first court appearance of three finfluencers whose trials are now scheduled to take place in...
12/10/2025 10:32:08 AM ASA clears Absolut’s Keith Haring campaign: no breach of youth appeal rules By Brinsley Dresden Geraint Lloyd-Taylor The UK's Advertising Standards Authority has ruled that a series of Absolut Vodka ads featuring Keith Haring’s artwork did not breach the...
9/1/2025 8:00:06 AM Less Healthy Food ads are off the menu from 1st October. What are key takeaways? By Brinsley Dresden In a decisive pre-emptive step this May, a broad coalition of advertising, media and retail trade bodies committed to behaving as if the...
7/31/2025 4:39:37 PM Wellness drink tripped up by unauthorised health, nutrition and medicinal claims. By Brinsley Dresden Like many, I’m partial to a cold, refreshing drink—especially if it promises a little more than just quenching my thirst. So, when I came...
5/8/2025 12:16:07 PM RSPCA vindicated, but only after ASA goes down a rabbit hole. By Brinsley Dresden Nearly 10 months after initiating an investigation into advertising by the Royal Society for the Prevention of Cruelty to Animals...
5/2/2025 11:43:38 AM Is the ASA on Ozempic? By Brinsley Dresden Geraint Lloyd-Taylor The ASA has issued its Annual Report on its work in 2024. And it's very slim. Not that it was bloated before (we don't want to be rude...
4/7/2025 11:58:39 AM Received an adverse ASA decision? The CMA might be coming for you next! By Brinsley Dresden Advertisers sometimes think that they needn't worry too much about investigations by the Advertising Standards Authority, because the ASA...
3/18/2025 9:19:06 PM Which celebrities have 'strong appeal' to the 'yoof of today' and why? New ASA research may provide some answers. By Brinsley Dresden George Bernard Shaw, the Irish playwright and inventor of the hipster beard, is credited as saying “Youth is wasted on the young.” As...
11/27/2024 8:03:54 PM Worth its weight in gold? ASA investigations into dodgy investments continue. By Ella Nawaro A week after publishing a series of rulings on unregulated investment in wine (discussed by Brinsley Dresden here), the Advertising...
10/28/2024 3:08:25 PM It's that time again: sign up now for Brinsley's fireside chat with Guy Parker of the ASA on Wednesday, 27th November By Brinsley Dresden In what has now become something of annual tradition, please join Brinsley Dresden and Guy Parker, Chief Executive of the Advertising...
9/2/2024 10:54:13 AM Don't put your foot in it. Avoid Hike's well-trodden advertising slip-ups. By Brinsley Dresden The ASA has recently considered complaints about three Facebook ads for HIKE footwear. The issues concerned claims about a money back...
8/29/2024 3:44:02 PM Is greenhushing stifling green innovation? By Brinsley Dresden Like most middle-aged men, I'm a small boy at heart. I like cars and ships and trains and even aircraft, provided I don't have to fly in...