03 Apr, 2024 Are Candy Canes for Kids? By Jeff Greenbaum Do candy canes have special attractiveness to kids? That was the issue in a recent decision issued by the Distilled Spirits Council of...
28 Dec, 2023 What is "Advertising" Under the DISCUS Code? By Jeff Greenbaum Earlier this year, Whisky Magazine wrote an article about Woodford Reserve Master Distiller Elizabeth McCall, which included a photo of...
02 Jun, 2023 DISCUS Raises Adult Demographic Placement Standard to 73.8% By Jeff Greenbaum Last week, the Distilled Spirits Council of the United States announced that it revised its advertising and marketing codes to increase...
31 May, 2023 Is "Hit & Run" an Appropriate Name for a Rum? By Jeff Greenbaum Medco Atlantic is the importer of Hit & Run rum. The rum, imported from the Dominican Republic, is available in typically-shaped bottles...
06 Feb, 2023 DISCUS Says Fireball Whisky's "Adult Trick-or-Treat" Promotion Violates its Guidelines That Prohibit Advertising Appealing to Children By Jeff Greenbaum For Halloween, the Sazerac Company launched a Halloween-themed promotion which entailed selling "adult trick-or-treat" bags filled with...