Nov 18, 2024 Foul! SEC Faults Investment Adviser for Inadequate Disclosures on Professional Athlete Endorsements By Len Gordon Jay Prapaisilp The Federal Trade Commission (FTC) isn’t the only regulator in town when it comes to endorsements and testimonials. The Securities and...
Sep 03, 2024 Façade, Fraud: FTC Final Rule Banning Fake Reviews By Len Gordon By Leonard L. Gordon, Shannon Sansom & Ellis McKennie On August 14, the Federal Trade Commission (FTC) announced a final rule aimed at...
Aug 10, 2024 CarShield Pays $10M to Settle FTC Charges That It Used Misleading Ads and Endorsements By Jeff Greenbaum The Federal Trade Commission announced that it reached a settlement with CarShield, a marketer of vehicle service contracts, along with...
Jul 28, 2024 Cameo Enters Into Multistate Settlement Over Endorsement Practices By Jeff Greenbaum Last week, New York Attorney General Letitia James announced a 30-state settlement with Cameo, the celebrity video app, resolving...
Jul 18, 2024 This Content is Not Intended for Mature Audiences: CARU Investigates Disclosures on the Vlad and Niki YouTube Channel By Allison Fitzpatrick Alexa Meera Singh Ashley Haripal Through the Children’s Advertising Review Unit’s (CARU) routine monitoring activities, CARU opened an investigation into the “Vlad and...
Apr 09, 2024 Social Media, Influencers, and Endorsements: An Excerpt from the Advertising Law Tool Kit By Melissa Steinman Join us as we spotlight select chapters of Venable’s popular Advertising Law Tool Kit, which helps marketing teams navigate their...
Apr 08, 2024 Listen to Episode 8 of Venable’s Ad Law Tool Kit Show—”Social Media, Influencers, and Endorsements” By Shahin Rothermel Episode 8 of the Ad Law Tool Kit Show, “Social Media, Influencers, and Endorsements,” is now available. Listen here, or search for it in...
Feb 16, 2024 You're Invited: "Consumer Endorsements and Reviews -- An International Perspective" By Jeff Greenbaum On February 21st, the American Bar Association is hosting a webinar, “Consumer Endorsements and Reviews – an International Perspective.” ...
Dec 18, 2023 You're Invited: "Consumer Endorsements and Reviews -- An International Perspective" By Jeff Greenbaum On February 21, 2024, the American Bar Association's Antitrust Law Section will be sponsoring a webinar, “Consumer Endorsements and...
Dec 10, 2023 Enforcement Action Highlights Concerns About Dark Patterns, Deceptive Reviews and Endorsements, and Emerging Technology Claims By Jeff Greenbaum In late November, the Federal Trade Commission and the California Attorney General's Office reached a settlement with DNA testing company...
Oct 12, 2023 CARU’s New Metaverse Guidelines: Safeguarding Children in the Digital Frontier By Allison Fitzpatrick The Children’s Advertising Review Unit (CARU), a division of BBB National Programs, recently announced guidelines for child-directed...
Sep 22, 2023 Blurred Lines: FTC Report Finds Blurred Advertising Can Harm Kids By Allison Fitzpatrick Paavana Kumar Alexa Meera Singh Can you always tell when influencers are paid to feature a product in their content? Or if a brand is behind an unboxing video? Or if an...
Jul 05, 2023 14 Years in the Making: FTC Unveils Updated FTC Endorsement Guides By Paavana Kumar Allison Fitzpatrick Alexa Meera Singh Today, the FTC announced its newly revised and long-awaited Endorsement Guides, which aim to update and clarify previous guidance...
Jul 02, 2023 FTC Proposes New Rule on Fake Reviews and Other Misleading Endorsement Practices By Jeff Greenbaum Last week, the Federal Trade Commission proposed a new rule intended to combat the use of fake reviews and other misleading endorsement...
Jun 30, 2023 FTC Releases Updated Endorsement Guides and Proposes New Rule on Fake Reviews By Jeff Greenbaum Yesterday, the Federal Trade Commission released its updated Guides Concerning the Use of Endorsements and Testimonials in advertising. ...
May 08, 2023 FTC Orders The Bountiful Company to Pay $600,000 in Fines in First Case Challenging “Review Hijacking” By Paavana Kumar Alexa Meera Singh Ashley Haripal Given the increasing reliance consumers have on product reviews when making purchase decisions, the FTC is honing in on companies’...