Green claims are in vogue. One might say green is the new black, except that creates the impression this might be some passing trend....
On 28th June 2023, Hyundai and Toyota found themselves on the wrong side of the Advertising Standards Authority (ASA) relating to a...
Over the past few years, the UK regulators concerned with combating ‘greenwashing’ - i.e., the Competition and Markets Authority (CMA)...
If you are finding it hard to keep up with the latest developments in the area of Environmental advertising, you are not alone!! Every...
It's not been a good week for green claims and airlines. Today's publication of a decision by the UK's Advertising Standards Authority to...
It is a sign of how quickly the regulation of environmental (green) claims is evolving in the UK. World leaders have been talking about...
The CMA today announced that it will examine the accuracy of environmental (green) claims made about household essentials – such as food,...
Environmental claims are all the rage across Europe and the West. But if fashion brands are not careful, their claims could enrage...
We have known since last year that the Competition & Markets Authority (CMA) will be investigating environmental claims (so called 'green...
An ad for the drinks company Innocent Ltd appeared on TV, a video-on-demand (VOD) ad, and as a paid ad on YouTube. The TV ad featured an...
Hot on the heels of the CMA's new Green Claims Code, the ASA today made an announcement about its own work in reviewing green claims in...
This week, the CMA launched its eagerly anticipated Green Claims Code. The new Code comes ahead of a clampdown by the CMA on misleading...
The CMA today published its long-awaited “Green Claims Code”. Andrea Coscelli, Chief Executive of the CMA, said that “More people than...
If you or your clients are involved in automotive advertising, globally or in any of these key markets, you, check out our webinar, which...
While most car manufacturers are powering ahead with electric and electric-hybrid vehicles, some car manufacturers are going their own...
According to an EU study in 2014, more than half of UK consumers take environmental considerations into account when buying products,...