5/15/2026 5:32:06 PM Where's the beef? In the full life cycle, apparently. By Brinsley Dresden Geraint Lloyd-Taylor Rebecca Moore Chris Packham is not a man known for backing down from a fight. Whether it's badgers, bird of prey persecution, or the BBC's scheduling...
5/7/2026 3:37:38 PM What we learned from the ASA’s Guy Parker in our GALA keynote (London, April 2026) By Brinsley Dresden Helen Hart Geraint Lloyd-Taylor Last week we hosted the bi-annual GALA Global Conference in London, bringing together nearly 200 advertising lawyers from across the...
5/7/2026 1:38:08 PM Tobacco and Vapes Act 2026 becomes law By Helen Hart Paul Caddy A person born on New Year's Day 2009 turns 18 in January 2027. On that date, they will become the first adult in British history who can...
4/15/2026 2:02:37 PM It's official: ASA rules that donor kebabs are not less healthy foods* By Brinsley Dresden Rebecca Moore On 5 January 2026, new rules in the CAP and BCAP Codes on the advertising of “less healthy” food and drink products came into force....
4/15/2026 10:20:06 AM Consumer law revolution: CMA issues first fine of £4.2 million for consumer law breaches By Geraint Lloyd-Taylor Brinsley Dresden Alex Meloy Jen Dinmore +1 more... Show less The Competition and Markets Authority (CMA) has issued the outcome of one of the investigations that it launched in November about...
4/14/2026 2:25:37 PM ASA and CAP Annual Report 2025: smarter, proactive advertising regulation By Brinsley Dresden Geraint Lloyd-Taylor The ASA and CAP’s Annual Report 2025 highlights a regulatory regime that is becoming increasingly proactive, data‑driven and...
3/3/2026 1:39:06 PM Oatly? I can't believe it's not mammary secretions! By Brinsley Dresden The Supreme Court has ruled against Oatly in a landmark trademark dispute, and while the legal reasoning may be correct, is the...
2/23/2026 7:27:36 PM Victims of finfluencers short-changed by paltry fines for unauthorised financial ads. By Brinsley Dresden Wendy Saunders Geraint Lloyd-Taylor Helen Hart +1 more... Show less In September last year, we wrote about the first court appearance of three finfluencers whose trials are now scheduled to take place in...
12/10/2025 10:32:08 AM ASA clears Absolut’s Keith Haring campaign: no breach of youth appeal rules By Brinsley Dresden Geraint Lloyd-Taylor The UK's Advertising Standards Authority has ruled that a series of Absolut Vodka ads featuring Keith Haring’s artwork did not breach the...
12/3/2025 8:29:06 AM After the ASA upholds complaints against Nike, Lacoste and Superdry, is the regulator’s AI detection system going to put AI enabled distribution systems out of fashion? By Brinsley Dresden On Wednesday 3 December, the Advertising Standards Authority (ASA) published three fascinating decisions about ads in the fashion sector....
11/14/2025 11:05:38 AM What were the highlights of my fireside chat with Guy Parker this year? By Brinsley Dresden Yesterday, I once again had the pleasure of welcoming Guy Parker, CEO of the Advertising Standards Authority, for our annual "fireside...
11/5/2025 1:30:37 PM What are the highlights of the ASA's mid-year progress report? By Brinsley Dresden Geraint Lloyd-Taylor The Advertising Association's 2025 Advertising Pays report found that advertising and marketing industries contributed £109 billion of...
10/17/2025 11:03:07 AM The ASA’s brand advertising exemption: What do you need to know? By Brinsley Dresden Rebecca Moore Geraint Lloyd-Taylor Alex Meloy +1 more... Show less The UK’s new less healthy product advertising rules restrict ads for “identifiable” less healthy food and drink products across TV, ODPS...
10/15/2025 3:00:43 PM It's that time again: sign up now for Brinsley's fireside chat with Guy Parker of the ASA on Thursday 13 November By Brinsley Dresden As part of our now well-established annual tradition, I’m delighted to invite you to a virtual fireside chat with Guy Parker, Chief...
9/22/2025 1:49:08 PM Like after-dinner mints, CAP finally serves up its draft CAP guidance on less healthy foods. By Brinsley Dresden Geraint Lloyd-Taylor Rebecca Moore Following the UK government's recent publication of the Advertising (Less Healthy Food and Drink) (Brand Advertising Exemption)...
9/1/2025 8:00:06 AM Less Healthy Food ads are off the menu from 1st October. What are key takeaways? By Brinsley Dresden In a decisive pre-emptive step this May, a broad coalition of advertising, media and retail trade bodies committed to behaving as if the...