Misleading School Ad With False Data on the Brazilian National High School Exam
On December 07, 2021,Judge Adriana Lisbôa, of the Santa Catarina State Court of Justice (“TJSC”; Case No. 5021613-98.2021.8.24.0005/SC),...
Luiz Leao's Passles
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New CONAR (National Council for Advertising Self-Regulation) Rules for Advertising by Influencers
In December 2020, CONAR presented the Digital Influencer Advertising Guidelines to the Ministry of Justice. It updated the guidelines for...
New Rules for Packaged Food’s Nutrition Labeling in Brazil
The Brazilian National Health Surveillance Agency (Anvisa) approved on October 7, 2020, new labeling rules regarding packaged food’s...
The “Ronald McDonald Show” was Considered as Illegal Practice of Advertising to Children in São Paulo
In 2016, Alana Institute – a Brazilian non-profit civil society organization – reported McDonald's to the Public Defender's Office of the...
Representation of Black People in Brazilian Advertising Grows
In February 2016, only 1% of Brazilian TV commercials’ protagonists were black. In February 2019, that share had risen to 17%, according...
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