Sep 03, 2024 Drug Ads’ Restrictions Limited by Brazil’s Superior Court By Roberta Medina Valdir Rocha In a groundbreaking decision, the First Chamber of the Superior Court of Justice of Brazil (“STJ”) ruled that the National Health...
Jul 10, 2024 Rights of Publicity: Coach Ordered to Compensate Soccer Player’s (Influencer) Girlfriend By Roberta Medina Valdir Rocha As demand for personal and professional growth increases, coaches offer specialized services to help clients manage finances, improve...
Feb 11, 2022 Burger King and False Advertising in Brazil By Valdir Rocha Roberta Medina Dora Rozemblatt On April’s Fool Day, Burger King was fined for falsely advertising a “chocolate burger”, which was never actually commercialized. In...
Apr 23, 2021 New CONAR (National Council for Advertising Self-Regulation) Rules for Advertising by Influencers By João Vitor de Oliveira Valdir Rocha Luiz Leao Roberta Medina +1 more... Show less In December 2020, CONAR presented the Digital Influencer Advertising Guidelines to the Ministry of Justice. It updated the guidelines for...