Nov 15, 2021 New Front-Of-Pack Labeling Of Food Law In Argentina By Franco Raffinetti On October 26, 2021, the Front-of-Pack Labeling of Food bill was signed into Law by the National Congress. Last Friday, the Law was...
Mar 15, 2021 Considerations on the New Front-of-Pack Labeling of Foods Bill (or How to Explain to Our Kids That Kinder Surprise Eggs Have No Surprise Inside) By Paula Fernandez Pfizenmaier The following are considerations on the new Front-of-Pack Labeling of Foods bill in Argentina, which secured initial approval in the...
Feb 08, 2021 NU SKIN CASE: SOME THOUGHTS ON INFLUENCER MARKETING AND MISLEADING CLAIMS By Paula Fernandez Pfizenmaier Recently, the cosmetics and skin care company Nu Skin made the headlines, due to the AR$ 2.5 million (approx. USD 30,000) fine imposed on...
Dec 16, 2020 Central Bank of Argentina Issued New Regulation to Prevent Stereotyping in the Financial Sector By Paula Fernandez Pfizenmaier Following an initiative from the Management of Promotion of Gender Policies, Safeguarding of Respect and Work Coexistence at the Central...
Aug 28, 2020 Influencers: To Be Self-Regulated or Not, That Is the Question. By Paula Fernandez Pfizenmaier Last month, I posted an article on Influencers' Regulation in Argentina, where I discussed Draft Bill No. 1358/20 "Legal Regime for...
Aug 26, 2020 First Decision on the “Right to be Forgotten” in Argentina By Damaso Pardo In a recent decision of the National Civil Chamber of Appeals, an Argentine court enforced, for the first time, the right to be...
Jul 14, 2020 Influencers' Regulation in Argentina: When No Law Is Better Than a Bad Law By Paula Fernandez Pfizenmaier In a recent GALA webinar, we discussed the regulation of influencers in the region, including Argentina. On that occasion, only a few...
Jul 07, 2020 Recap of the key issues discussed during the webinar "INFLUENCER MARKETING: REGULATION IN LATINOAMERICA & THE CARIBBEAN” By Paula Fernandez Pfizenmaier Last week, members of the Global Advertising Lawyers Alliance presented the webinar "INFLUENCER MARKETING: REGULATION IN LATINOAMERICA &...
Jan 21, 2020 WHAT BRAHMA LIME’S FAILED AD TEACHES US By Paula Fernandez Pfizenmaier A few days ago, the BRAHMA beer brand launched an advertising spot to promote its new product “BRAHMA LIME”. The commercial was removed...
Sep 23, 2019 IN ARGENTINA IF YOU ARE AN INFLUENCER #youdonthavetodisclose By Paula Fernandez Pfizenmaier In Argentina an influencer is born every day. While some of them are celebrities or athletes, others -nowadays most of them- are ordinary...
Jul 16, 2019 10 THINGS YOU NEED TO KNOW BEFORE LAUCHING A PROMOTION IN ARGENTINA By Paula Fernandez Pfizenmaier Since the government of Argentina dissolved the National Lottery early in 2018, chance-based promotions have had the “green light”. Prior...
Jul 08, 2019 LATEST CHANGES TO THE ARGENTINEAN FAIR TRADING LAW By Paula Fernandez Pfizenmaier Since the Argentine Executive issued Emergency Decree No. 274/2019, material changes on aspects concerning advertisements, comparative...