May 28, 2021 Influencer Advertising: Increased Complaints Command Increased Compliance By Julika Wahlmann-Smith Janou Kannangara Erich Bachmann In September 2020, New Zealand’s Advertising Standards Authority (ASA) released guidance in relation to “Influencer” advertising. In...
Jun 10, 2020 Wake Up Call for #Influencer Marketers By Julika Wahlmann-Smith Erich Bachmann Janou Kannangara A recent decision by New Zealand’s Advertising Standards Authority (“ASA”) concerning a sponsored Instagram story posted by a...
May 18, 2020 Social Responsibility in Advertising – COVID-19 Update By Julika Wahlmann-Smith In our recent article, “COVID-19: It’s Advertising as Usual in New Zealand”, we commented on guidance published by New Zealand’s...
Apr 23, 2020 COVID-19: It’s Advertising as Usual in New Zealand By Julika Wahlmann-Smith New Zealand’s Advertising Standards Authority (“ASA”), the industry organisation responsible for the self-regulation of advertising...