8/20/2024 8:44:12 PM Advertising Food, Beverages or to Children? New ASA Codes Will Apply… By Julika Wahlmann-Smith Brooke Taylor There is growing awareness amongst regulators regarding the susceptibility of children and other impressionable audiences to certain...
5/16/2024 3:42:55 PM New Zealand’s Privacy Commissioner Releases Draft Biometrics Privacy Code By Julika Wahlmann-Smith Brooke Taylor Biometrics is a trending issue and with the development of technology there are consistently more ways biometric data can be used, from...
2/28/2022 2:10:23 PM Advertising a Financial Product or Service in New Zealand? Read On. By Julika Wahlmann-Smith Erich Bachmann A new Financial Advertising Code (Code) will replace the existing Code for Financial Advertising effective 1 March 2022 for new, and 1...
5/28/2021 1:40:52 PM Influencer Advertising: Increased Complaints Command Increased Compliance By Julika Wahlmann-Smith Janou Kannangara Erich Bachmann In September 2020, New Zealand’s Advertising Standards Authority (ASA) released guidance in relation to “Influencer” advertising. In...
4/22/2021 7:52:42 PM Emphasis on Social Responsibility as New Rules Come Into Play for Alcohol Advertisers By Julika Wahlmann-Smith Erich Bachmann The newly adopted Advertising Standards Authority’s (ASA) Alcohol Advertising and Promotion Code (Code) provides significant changes to...
6/10/2020 11:33:10 PM Wake Up Call for #Influencer Marketers By Julika Wahlmann-Smith Erich Bachmann Janou Kannangara A recent decision by New Zealand’s Advertising Standards Authority (“ASA”) concerning a sponsored Instagram story posted by a...
5/18/2020 7:46:23 PM Social Responsibility in Advertising – COVID-19 Update By Julika Wahlmann-Smith In our recent article, “COVID-19: It’s Advertising as Usual in New Zealand”, we commented on guidance published by New Zealand’s...
4/23/2020 3:34:22 PM COVID-19: It’s Advertising as Usual in New Zealand By Julika Wahlmann-Smith New Zealand’s Advertising Standards Authority (“ASA”), the industry organisation responsible for the self-regulation of advertising...