Nov 04, 2024 The 1st Portuguese Digital Influencer Advertising Guide: Mommies and Social Media By Ricardo Henriques Leonor de Sá e Frade On October 25th, 2024, the Portuguese General Directorship for Consumer Affairs (DGC) and the Portuguese General-Directorship for Health...
Jan 10, 2024 A Commission with a Mission By Ricardo Henriques Leonor de Sá e Frade In May 2021, Law n. 32/2021, of May 27th, was adopted, prescribing the creation of an administrative system for the control and...
Dec 19, 2022 The Milky Way Debate – Can “Not Milk” Compete Against the Real Thing? By Ricardo Henriques Pedro Hemsworth In the past 12th of December, the Ethics Juri (EJ) of the Advertising Self-Regulation Association deliberated in yet another request,...
Nov 15, 2022 Supermarkets Fight for an Inch in Advertising By Ricardo Henriques Pedro Hemsworth The Ethics Juri (EJ) of the Advertising Self-Regulation Association (Auto-Regulação Publicitária) has decided yet again about comparative...
Feb 09, 2022 New CNPD Guidelines on Direct Marketing Electronic Communications By Ricardo Henriques Jose Maria Alves Pereria Matilde O. Bettencourt This year's first guidelines from the Portuguese Data Protection Supervisory Authority (“CNPD”) are on direct marketing electronic...
Dec 13, 2021 New Regime for Prevention and Combat of Unauthorized Financial Activity and Consumer Protection By Ricardo Henriques Sofia Agostinho A new regime for preventing and fighting unauthorized financial activity and consumer protection was approved with the aim of creating a...
Dec 06, 2021 New Law on Monitoring, Control, Removal and Prevention of Access to Protected Content in a Digital Environment By Ricardo Henriques Matilde O. Bettencourt A new law providing procedures for monitoring, control, removal and prevention of access to protected content in a digital environment...
Nov 09, 2021 New Guide on Environmental Claims By Ricardo Henriques Madalena Bernardes Coelho Marketing communications using environmental claims, also known as Green Claims, has been a growing trend and, as a consequence, has had...
Aug 03, 2021 New Law on the Portuguese Customer Service Lines By Ricardo Henriques Sofia Agostinho In Portugal, Article 9-D of the Consumer Protection Law used to impose on economic operators, the obligation to refrain from charging...
Jun 18, 2021 Portuguese Football Federation and Advertising Self-Regulation Entity Cautions Against Ambush Marketing During Euro 2020 By Ricardo Henriques On the 8th June 2021, the Portuguese Football Federation (FPF) issued a statement to flag situations of abusive use of the National...
Feb 04, 2021 Transfer of Competences to Authorize Advertising Contests, Sweepstakes and Other Gambling Related Activities By Ricardo Henriques Jose Maria Alves Pereria Margarida Castillo Silva Sofia Agostinho +1 more... Show less Decree-Law 98/2018 reformulated the Gaming Law (Decree-Law 422/89), in what concerns the legal regime applicable to gambling related...
Feb 03, 2021 Claims in Medicinal Product Advertising Deemed Misleading Likely to Constitute an Unfair Commercial Practice By Ricardo Henriques Sofia Agostinho On the 8th of January of 2021, the Advertising Ethics Jury of the Self-Regulating entity was presented with a dispute to decide on the...
Jan 25, 2021 Claim in Shampoo Advertisement Challenged before the Appeal Commission By Ricardo Henriques Margarida Castillo Silva On the 12th of January of 2021, the Portuguese Self-Regulation Appeal Commission was presented with a dispute to decide on the validity...
Jan 19, 2021 Portuguese Data Protection Authority Agenda for 2021 By Ricardo Henriques Margarida Castillo Silva Sofia Agostinho In an atypical year like 2020, the Portuguese National Data Protection Commission (henceforth 'CNPD') has made every effort to fulfil its...
Nov 23, 2020 Claims in Baby Food Advertising Considered Misleading and Unfair Commercial Practice By Ricardo Henriques Margarida Castillo Silva On the 27th of October of 2020, the Advertising Ethics Jury of the Self-Regulating entity was presented with a dispute to decide on the...
Nov 19, 2020 Draft Law on Audiovisual Media Services By Ricardo Henriques Jose Maria Alves Pereria Joao Carlos Gusmao The recently approved Draft Law 44/XIV (hereinafter Draft Law), transposes into the Portuguese legal framework Directive 2018/1808 of the...