Losing market share to a competitor touting its superiority makes your job harder and is frustrating, particularly when those claims are...
By Shahin O. Rothermel, Richard Starr & Nicole Yapp Last month, the National Advertising Division of BBB National Programs (NAD)...
By Leonard L. Gordon, Kaelyne Yumul Wietelman & Ellis McKennie Last week, New York Attorney General Letitia James filed a lawsuit against...
63% of Americans are influenced by a corporation’s environmental reputation when making purchasing decisions – and 48% of Americans “have...
The FTC is in the process of reviewing – and potentially revising – its Guides for the Use of Environmental Marketing Claims (Green...
By Leonard L. Gordon & Peter Kim This week, a New York district court, in FTC v. Quincy Bioscience Holding Co., granted an individual...
On the 8th of January of 2021, the Advertising Ethics Jury of the Self-Regulating entity was presented with a dispute to decide on the...
On the 26th of February of 2020, the Advertising Ethics Jury of the Self-Regulating entity, was presented with a dispute to decide on the...
By Len Gordon, Mary Gardner, and Gary Dunn On September 18, 2019, the FTC prevailed in its long-waged battle against Hi-Tech...