14 Aug, 2024 Can You Show Birds Roaming Free When They're Only Raised Indoors? By Jeff Greenbaum Purdue markets “Fresh Line” chicken and turkey products. Although these chickens and turkeys were apparently raised indoors, the product...
12 Aug, 2024 You're Invited: "Environmental Claims and the Law: Navigating a Rapidly Shifting Landscape" By Jeff Greenbaum As part of Climate Week NYC, Frankfurt Kurnit will be hosting a program, “Environmental Marketing Claims and the Law: Navigating a...
26 Jun, 2024 You're Invited: IAA Fireside Chat with the Institute for Advertising Ethics By Jeff Greenbaum On July 9, 2023, the International Advertising Association will be hosting a virtual fireside chat with Andrew Susman, the President of...
24 Jun, 2024 You're Invited: "Instigating a Race to the Top: Greenwash Prevention" By Jeff Greenbaum On June 26th, the Institute for Advertising Ethics will be hosting a “Boardroom Ethics Briefing” entitled “Instigating a Race to the Top:...
28 May, 2024 Biden Administration Releases Voluntary Guidelines on Carbon Offsets By Jeff Greenbaum In order to advance the responsible development of voluntary carbon markets, and to help ensure that these markets drive ambitious and...
26 Apr, 2024 Save the Date: GALA in Cannes By Jeff Greenbaum The Global Advertising Lawyers Alliance will be hosting a “Breakfast Meet-Up on Sustainability & Advertising” in Cannes on June 18, 2024....
20 Mar, 2024 Are Your Aspirations Attainable? New York Attorney General Challenges “Net Zero” Claims By Ronald Urbach Alexa Meera Singh 63% of Americans are influenced by a corporation’s environmental reputation when making purchasing decisions – and 48% of Americans “have...
22 Feb, 2024 Institute for Advertising Ethics Launches "Green Shield" Certification for Marketers By Jeff Greenbaum The Institute for Advertising Ethics just launched its Green Shield Certification Program to educate marketers about how to avoid...
13 Feb, 2024 You're Invited: "6th Annual Global Advertising Law Conference" By Jeff Greenbaum On March 13th, the Global Advertising Lawyers Alliance will be hosting its “6th Annual Global Advertising Law Conference.” The half-day...
08 Feb, 2024 ICC Launches Green Marketing Certification Program By Jeff Greenbaum The International Chamber of Commerce recently launched an environmental marketing certification program based on the principles of the...
08 Dec, 2023 California (Apparently) Pushes Date for VCMDA Compliance to 2025 By Jeff Greenbaum In October, California enacted the Voluntary Carbon Market Disclosure Act, which requires advertisers to include specific disclosures on...
26 Oct, 2023 Join GALA at the ANA Masters of Advertising Law Conference By Jeff Greenbaum The Association of National Advertisers will be hosting its annual Masters of Advertising Law Conference on November 15-17, 2023 in...
20 Oct, 2023 New California Law Requires Disclosures When Making Certain Environmental Claims By Jeff Greenbaum Earlier this month, California enacted the Voluntary Carbon Market Disclosures Act, which requires advertisers to include specific...
26 Sep, 2023 ICYMI - IAA's Three-Part Series on Green Marketing By Jeff Greenbaum Today, the International Advertising Association released the final webinar in its three-part series, "New Developments in Environmental...
13 Sep, 2023 You're Invited: "New Developments in Environmental Marketing Regulation - Asia Pacific & Middle East" By Jeff Greenbaum On September 26, 2023, the International Advertising Association will be presenting a webinar, "New Developments in Environmental...
15 Aug, 2023 SoCalGas Settles With California Attorney General Over "Renewable" Claims By Jeff Greenbaum California Attorney General Rob Bonta announced that he entered into a settlement with Southern California Gas Company, resolving...